Olipop Campaign

Olipop is a gut-healthy, prebiotic soda that supports gut and digestive health while still offering the nostalgic flavors of traditional soda.

My team, Katie Gibson, Hudson Felger, and I created a campaign with the insight that as you become an adult, you start to value and do things that you hadn’t before. We wanted to convey the idea that Olipop offers a mature alternative to soda that will align with your preferences now that you are older.